SmartBiz beginner's guide

SmartBiz by Amazon, is a user-friendly online store builder that enables you to effortlessly create your own website in just minutes. With the support of robust tools from Amazon, you can now customize your online selling experience to cater to your customers' needs effectively. What's more you don't need any design or coding skills at all.

Know how to list your products on SmartBiz or download our e-book if you fancy a little takeaway reading.

At SmartBiz, we recognize the individuality of each brand. That's why we provide you with various options to tailor your website's appearance, enabling you to create your website to truly reflect your brand. In order to do this, you don't need design skills. Play around with various theme colours, background themes, headers, banners etc. You can either choose from our predefined templates for these elements or even upload your own images. Sounds fun? We assure you it is! Learn how to customize your website appearance.

Let’s now talk about the most exciting part of your business: getting paid! Tracking and managing payments from your customers without a website can be extremely cumbersome and tedious. With SmartBiz, you can simplify your payments process, ensuring that you can run your business smoothly and without any worries. You need to complete your KYC with the payment gateway and once done, you can start offering multiple online payment options to your customers. With timely payments and 2-day settlements for your online sales through your website, you can focus on what matters most - growing your business hassle-free.

Securing that first purchase from your customers on your all-new website can be challenging. In today's world of online shopping, offering free delivery has become an increasingly popular and coveted choice among shoppers. According to a survey conducted by us, as many as 66% of consumers say free shipping makes them more likely to shop. Shipping costs are perceived as an additional barrier to online shopping convenience, and customers are increasingly expecting free shipping on their orders. Therefore, as a new seller who is starting their online business, you may want to consider offering free deliveries for your online orders. However, if it is unavailable for your business, you can set minimum delivery fees for your orders. SmartBiz enables you to set up shipping fees or offer free delivery for all your orders. You can also set up free delivery on a minimum cart value.

Marketing your website and driving website traffic is indispensable! In a highly competitive landscape with numerous online stores selling similar products, it becomes crucial to adopt a strategic marketing approach right from the start. By doing so, you can create awareness among your desired target audience, successfully convert them into paying customers, and eventually transform them into devoted advocates and loyal supporters of your brand and products.

Good marketing can be a competitive edge for your small business and can make all the difference. Even if you're selling products online from home, you need to know the marketing basics to promote your brand and your products in the most effective way. Here are a few marketing tips that can help you drive higher reach and sales.

Learn how you can share your SmartBiz-powered website here.

You received your first order. What’s next? Processing and fulfilling these orders. With SmartBiz by Amazon, you now no longer need to keep track of multiple DMs and conversation threads and can process and manage all your orders in one place. You can find all orders that you receive at one place, accept or decline these orders and then proceed to ship these out by yourself or by using our shipping services powered by Shiprocket. Ensure that you promptly and swiftly process all your orders so as to delight your customers. Here are some tips to help you do just that.

One of the most important factors in running an e-commerce business is your logistics strategy. On your website built using SmartBiz, customers can choose to receive their orders in 2 ways- i) in-store pick-ups where they order online but pick up their order in person from your physical location such as a store, and ii) home delivery - where they expect their order to be delivered to their doorstep. You can choose to enable or disable either of these options as per your business strategy. For home delivery orders, you can choose to ship it directly with your own preferred logistics partner. Alternatively, you can use our integration with Shiprocket to find the right logistics partner for that delivery. Within the app, you will be able to compare between all the available logistics partners on Shiprocket and deliver your orders with directly. Click here to know how you can set up your Shiprocket account and avail integrated shipping services.

Download our e-book to understand how you can set up shipping fees, delivery radius and deliver your orders by yourself or by using self-ship.


Offer: You get INR 500 worth of Shiprocket credits once you sign up for Shiprocket through SmartBiz

Maintaining a strong connection with customers is a fundamental aspect of any online business. This entails various crucial steps, such as communicating with customers, sending promotional messages, and gathering feedback, all of which contribute to a flourishing online selling process and building a loyal customer base.

To effectively stay in touch with your customers, consider utilizing WhatsApp messages. You can add/ export your customer contact details, categorize customers into relevant cohorts, and send customized messages by choosing from over 50 message templates right from your SmartBiz app.

Download the e-book to understand how you can set-up and review marketing campaigns for your website.

To help you make smarter business decisions, SmartBiz provides you with insights into your key metrics. You can easily track sales and order level information for your business. Keep a close tab on your orders and net revenue. You can also drill deeper to identify your top selling products. You can also see a breakdown of sales by category. Use analytics to make informed decisions for your business.

Happy Selling!